NAMM DefinedNAMM, the National Association of Music Merchants ( NAMM ), commonly called NAMM in reference to the organization's popular NAMM trade shows, is the not-for-profit association that unifies, leads and strengthens the $17 billion global music products industry. Our association" and our trade shows" serve as a hub for people wanting to seek out the newest innovations in musical products, recording technology, sound and lighting" everything you need to enhance and grow your business, presentation or event! Founded more than a century ago, NAMM proudly represents a worldwide community of people who are passionate about what they do and provides them with the tools, learning and business environment they need to do it. Model for Industry Growth" The HistoryBefore there was an industry or an association, there was a belief" in music. That belief led to a mission: to unify, lead and strengthen the global music products industry and increase active participation in music making.More than a century later, that mission has attracted a growing, thriving worldwide community of thousands of deeply passionate, talented companies that make, buy and sell the instruments that allow millions of people to make music. That community is called NAMM, the trade association of the international music products industry.
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