Step back in time at The Merchant General Store, a historic establishment dating back to 1912 in Black River Falls, WI. Explore a treasure trove of classic candy, toys, antiques, and unique gifts that will transport you to yesteryear.
Immerse yourself in the charm of this old-time general store, offering a nostalgic shopping experience filled with a variety of timeless products. Discover a piece of history and indulge in a delightful journey through the past at The Merchant General Store.
Generated from the website