Heim's Bridal Shop is located in the Edgewood Center at South 74th Street and West Barnard Avenue. Heim's Bridal Shop has been the trusted place to go for attractive, affordable formal attire in Southeastern Wisconsin since 1937, and at this current location since 2008. With a selection of more than 300 styles of bridal dresses, it carries the perfect dress for any figure, petite, average or full figured. It also offers a wide selection of bridesmaid, mother-of-the-bride, flower girl, prom and special occasion dresses and accessories, as well as tuxedo rental.