Gann Associates, based in Madison, WI, is a company dedicated to exploring the trading techniques and theories of the legendary trader William D. Gann. With decades of research and investigation, Gann Associates believes that while Gann was indeed a genius, not everything he taught was correct. They caution against falling for the claims of those who promise quick fortunes by selling books or software that supposedly reveal the "Gann secret." Gann Associates emphasizes that the markets are mathematical in nature and have no direct correlation with economics or news events, as Gann himself stated.
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