History
I started AJ Sue Consulting in 2010 after spending 20+ years learning and working in retail. In my retail years, I learned that everything is retail: provide a service/product...show them the benefit...price/negotiate for mutual value...transact to make the world a better place. From this foundation I have focused and tuned my business coaching and coaching guy services to be ever more valuable to small business...because I love small business and because small business people deserve to have powerful help without all the mumbo jumbo and crazy consultant-y stuff that makes the big business world crazy.
Specialties
I help small business owners make Better Faster Smarter Decisions so they can have More Fun and Success. Small Business Owners are great people...driven by passion, hard working, often managing their businesses alone without much support. They are smart too...in fact they actually have all the answers they need to solve their headaches, avoid failure, grow faster and have more fun. What they don't always have is the right question. Do you have all the right question to ask to make your business into the business you deserve? If not, I'd love to help. Your Passion, Expertise, and Super Hero powers coupled with my questions and broad experience across disciplines and industries, will help you focus your energy and effort in unbelievably powerful ways. You've already got the answers, my expertise is helping you find them. The overlap between the Expertise and Big Fun is where the Smart Stuff is...Let's go find that together! A Few Truths: * Entrepreneurs are smart: Entrepreneurs can get the right answer 85% of the time with only common sense and a Ouija board * 85% isn't good enough: With a good idea and a lot of hard work, 85% will go a long ways, but 85% won't win in the long run. * The key is asking the right questions: Asking the right question is the only way to get the right answer.