Arivale, a Seattle-based company, aimed to revolutionize wellness in the United States by offering personalized, data-driven, preventive coaching. Through their program, participants received comprehensive data analysis, including genomic, blood analytes, gut microbiome, and digital self-measurements, which health coaches used to provide personalized recommendations for improving wellness and preventing disease. Despite the program's success in improving participants' health markers, Arivale had to terminate its consumer program due to the high cost of providing the service, with hopes that future advancements will make it more cost-effective.
Arivale's consumer program, launched in 2015, garnered high levels of engagement and satisfaction from participants, leading to significant improvements in multiple clinical health markers. However, the company had to cease operations due to the unsustainable cost of collecting genetic, blood, and microbiome assays. Despite this setback, Arivale's efforts have contributed to the emergence of a new paradigm in wellness, combining scientific and quantitative approaches that are expected to play a major role in 21st-century medicine.
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