Sterling Research, 28 S 400 E, Salt Lake City, UT 84111, US

Established in 1987, Discovery Research Group is a marketing research firm. It conducts market research through telephone interviews, data collection and Web-administered surveys. It offers various services, including hardcopy interviewing, data tabulation, coding, mail survey processing and Internet-based data collection. The firm specializes in interviewing and recruiting respondents over the telephone. It serves various markets, such as corporate research departments, consultancy firms, political advisory organizations, public relations firms and advertising agencies. It operates more than 450 computer-assisted telephone interviewing stations. The firm is headquartered in Salt Lake City and has more than five branches, including Aurora, Colo.; Olympia Fields, Ill.; and Chesapeake, Va.

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