History
Dae Geun Jung founded Genesis PURE, Inc. in 2008 as a direct selling company that distributes health and nutrition products. Genesis PURE, Inc. announced a corporate rebranding in 2017 with an updated logo and leaf representing and revitalizing the company's mission. Daren Hogge is the current CEO of PURE: People United Reaching Everyone. In his 29 years in the direct selling industry, Daren was previously CEO of GoYin, also the company's flagship product, when it merged with PURE in 2008. He then led the PURE team as president until 2012 when he left to start his own company. In December 2016, Daren returned as CEO.
Specialties
We Believe in the Power of Whole Health. When your physical health and financial health are in balance, then you can truly discover your purpose. When all three are in balance, this is Whole Health. Our Products Are Created for Excellence and Effectiveness: - The Best Nature and Science Has to Offer Quality Without Compromise - Formulated to Deliver Compelling Benefits & Results - Designed for Convenience and Everyday Use