Comarka Consulting & Marketing is a cross-cultural market research firm based in Austin, TX, specializing in product and brand innovation. With a focus on uncovering trends, understanding consumers, and developing innovative solutions, Comarka provides deep insights and confident decision-making for businesses. Led by Isabel Aneyba, an experienced professional known for her ability to gain a deep understanding and empathy with various Latino segments in the US and Latin America, Comarka offers a range of research techniques, from focus groups and surveys to observation and ethnography, to generate real insights and make forceful recommendations.
Collaborating with clients on projects such as competitive intelligence, store remodel, and product testing, Comarka's research has helped improve customer shopping experiences and increase trial and loyalty. With a reputation for thoroughness, professionalism, and integrity, Comarka is recommended for generating insights for new products and services, working cross-functionally with business stakeholders, and delivering well-written reports that reflect the research and maximize improvements.
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