TRC Market Research is a Philadelphia-based small business comprised of nearly 50 market research professionals. With a reputation for providing consistent high-quality insights, TRC offers innovative research techniques and custom solutions to help businesses make informed decisions. They hold long-term relationships with global and local clients, as well as academic partnerships, allowing them to tap into the latest developments in market research and integrate new methodologies into real-world business problems.
TRC's commitment to ongoing knowledge and innovation is evident in their collaborations with thought leaders in marketing sciences and behavioral economics. They have produced hundreds of conjoint analyses in the past decade and have been recognized as one of the most innovative market research firms. Their newest product development, Two-Dimensional Max-Diff (2DMD), offers a time-saving and cost-effective option for obtaining evaluation data about products or services. Through their case studies, TRC showcases how their research solutions have delivered results for various industries, including retail, food and beverage, and consumer packaged goods.
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