History
In 2010, Sterling Events Group took ownership of a vacant farm and launched an extensive restoration plan to breathe new life into the property. Prior to the purchase, Sterling had built a strong reputation in the global events industry. The company had planned and produced conferences and gatherings of all kinds, all over the world. Founder Wayne Thomas and his team had become masters at finding fascinating venues at which to hold events -- from Scottish castles to isolated Alpine villas. The events staged in these unusual places were memorable, but the Sterling team regretted one common shortcoming: it seemed the more interesting the property was, the less likely it would be to have the technology expected by attendees at modern conferences. When Sterling discovered WinMock at Kinderton, they committed themselves to restoring the finely crafted buildings while installing the most advanced technical infrastructure. Attendees would sacrifice nothing for the pleasure of holding their
Specialties
In 2010, Sterling Events Group purchased the country estate of tobacco baron Samuel Clay Williams, set on restoring its buildings to a modernized version of their former glory. Named for its central location between Winston-Salem and Mocksville, North Carolina, WinMock sits as one of the premier event venues in the American South. As experts in the field, Sterling Events Group combined the indelible grandeur of a historical site with the technological capabilities of the finest modern venues. From that, a new WinMock was born, ready for a new generation of memories, without ever letting go of those before.