Red Herring, 1230 Avenue of the Americas, New York, NY 10020, US

GroundTruth, formerly known as xAd, is a leading location platform focused on driving real-world visits for advertisers. With a history of innovation in location-based solutions, GroundTruth leverages its Blueprints technology and data accuracy to help advertisers reach and engage customers in real-time across multiple media channels. Through a rebranding in 2017, GroundTruth signifies a broader vision for the potential of location-based targeting and the company's commitment to making impactful investments in its platform. With a global presence spanning 21 countries and over a billion physical visits monthly, GroundTruth continues to pioneer the use of real-world behavioral insights to deliver tangible business results through targeted marketing strategies.Generated from the website

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