Interactivation is a holding company founded by Joe Covey and Matthew Davidge, specializing in acquiring and operating education, media, and healthcare companies with revenues between $5 to $25 million. Since 2008, they have acquired six businesses, including leading companies like Med School Tutors and Mag Rack.
The company focuses on purchasing profitable B2B companies and small orphan business units from larger corporations, avoiding startups and 100% ad-supported businesses. Their successful track record includes selling five businesses, such as Mag Rack and The Wellness Network, to various entities in the industry.
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