Amore & Fede means Love & Faith in Italian and is the message that founder Kim Parmater presents throughout the store. She opened the first House of Amore & Fede in Excelsior, MN and in 2009 added this Edina location where customers can find over 50 styles of Miss Me Denim jeans in stock at all times. The store is filled with hip and trend-forward clothing and accessories and each customer is greeted with a welcoming smile.
Parmater's goal is to provide the WOW Factor! at very affordable prices, and she does this while also donating 10% of the store's net profits to local and global missions and charitable organizations. The House of Amore & Fede also offers private shopping parties and VIP events during the evening which can be arranged by contacting the store.