History
Our story began at NordicTrack, where DW partners Barb Thomas, Steve Siewert and Keith Thomas met. There they each played an integral part in creatively building the NordicTrack brand and selling A LOT (more than 26,000 units each day) through direct and retail marketing channels. After Keith's time at Dayton Hudson directing new catalog customer acquisition, Barb's stint at GCC where she helped develop and launch the Target Club Wedd system and Steve's agency and independent lead-design roles, the three launched DW Creative in 1996.
Specialties
DW Creative is a boutique multi-channel marketing & advertising creative agency that specializes in brand-responsive creative and content strategies. Armed with 20+ years of experience and nimble enough to work with marketers of all sizes, DW helps bring accountability and results to our client's advertising campaigns.