R L Polk & Co., based in Farmington Hills, MI, is a leading provider of data, analytics, and expertise for the automotive industry. Acquired by IHS Markit and now part of S P Global Mobility, R L Polk & Co. offers insight-driven capabilities to help companies across the automotive value chain make informed decisions and improve results.
With a focus on marketing optimization, product strategy, engineering, operations, sales planning, and parts and suppliers, R L Polk & Co. provides automotive companies with comprehensive solutions for understanding market trends, consumer behavior, and industry dynamics. Through a global network and advanced analytics, they offer valuable insights to drive success in the highly competitive automotive sector.
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