Back Bay is the site for the flagship retail store of the very popular Karmaloop.com, which has gained immense success as a vanguard of global urban culture and style. The overall vibe of Karmaloop is young and hip with a skater punk edge, but the neatly decorated interior, with its deep scarlet walls, hints at its exotic, international sensibilities. Browse among the t-shirts, jackets, hoodies, hats, sneakers and other accessories. The store rotates brands regularly, but you will usually encounter popular names like Obey, Vans, Brixton, and Supra to name a few.