For more than 100 years (founded in 1906), the Sporting Goods Manufacturers Association has been instrumental in representing sports and fitness businesses, on trade and consumer issues. Additionally it works to build healthier, more enjoyable lifestyles in America like the industry leading National Health Through Fitness Day on Capitol Hill. The Association represents more than 1,000 sporting goods manufacturers, retailers and marketers in the sports products industry and over 3,000 business locations, plants and distribution centers. It keeps the public informed about important developments in sports and fitness, by working with local and national media through vehicles such as press events, satellite tours and online publicity services.