LEARFIELD, through its IMG College division in Lawrence, serves as the vital link between universities and live college sports events, creating value for both parties. By facilitating connections between brands and fans, they enhance the overall experience for all involved.
With a focus on unlocking opportunities for universities and venues, LEARFIELD's IMG College division in Lawrence plays a crucial role in the dynamic world of college sports. Through strategic partnerships and innovative solutions, they drive engagement and foster meaningful connections within the collegiate sports community.