What Lifts You is a creative campaign founded by Kelsey, featuring captivating murals that invite individuals to share their inspirations. Beginning with murals in New Zealand and Australia, the campaign quickly gained popularity and recognition. The distinctive feature of the campaign is the interactive nature of the murals, allowing people to step into the artwork and express what motivates them.
The What Lifts You murals have become a symbol of empowerment and self-expression, drawing people to engage with the artwork and share their personal stories. The campaign's success in sparking meaningful conversations and connections among individuals has led to its expansion into new locations around the world. Each mural serves as a colorful backdrop for individuals to reflect on and celebrate what uplifts them in their lives.
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