News America Marketing is a leading provider of innovative marketing solutions for retail and brand partners, driving sustained revenue and margin growth. With an unsurpassed network of 4,000 field representatives and over 20 years of best-in-class execution across 45,000 retail locations, they specialize in turning shoppers into buyers and delivering incremental revenue and profitability for brands.
Deeply rooted in the store environment where 76% of purchase decisions are made, News America Marketing continuously innovates with insights as the foundation of their strategy. Through pre-planning, digital media, incentives, direct mail, in-store media, merchandising services, and more, they influence shopper behaviors throughout the shopping journey, providing personalized digital offers and high-impact digital billboards that maximize engagement and drive buyer conversion.
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