MacConnell Research Services is a woman-owned and operated market research firm based in Atlanta, Georgia. With over 30 years of experience, they provide primary data collection services to Fortune 500 companies and government agencies, helping them understand consumer behaviors and make informed business decisions.
Using both quantitative and qualitative research methods, MacConnell Research helps clients uncover the 'why' behind customer behaviors and preferences. Their consumer insights lab allows direct interaction with consumers in simulated environments, providing a comprehensive view of customers' perspectives. With a focus on using data as a strategic competitive advantage, MacConnell Research is a trusted partner for organizations seeking reliable, real-world data to drive their success.
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