Fredericks of Hollywood is located inside the Westfield Countryside Shopping Mall between Sears and Macy's on the first floor. The first store was founded in 1946 by Frederick Mellinger who wanted women to feel more confident from the inside out. The many colors and textures about the store appeal to many moods, from blue to red to black to white to purple. Sexy stockings, camis, bras, panties and seasonal nighties come in soft, silky fabrics, zebra stripes and some in leather. Check out the bridal collection for extra lacey, sexy nighties.