History
This is not a Visitor Center. Visit SLO CAL is the destination marketing organization for the Country of San Luis Obispo. We help bring visibility to our local lodging partners and create synergies to promote a sustainable, prosperous tourism industry.
Specialties
Visit SLO CAL is the non-profit countywide destination marketing organization. Its goal is to promote San Luis Obispo County through marketing, advertising, public relations, group sales, promotions, events and sponsorship branding the region as a choice destination for regional, national and international travelers alike. Visit SLO CAL works in partnership with tourism industry-related businesses including lodging properties, restaurants, wineries, activities, golf courses and retail stores to create a unified marketing approach that promotes the Culinary, Coastal and Cultural assets of the County.