Pottery Barn Kids offers casual furniture, textiles, lighting, storage, rugs, bedding, books and music, all designed with the younger set in mind. The Web site offers design tips and advice for kids' spaces, such as eco-living, sharing spaces and making rooms safe for babies. Committed to the environment, the company has taken initiatives to become as paperless as possible. Its catalogs are printed on Forest Stewardship Certified paper, and its gift wrap and boxes are made of 15 percent post-consumer waste.