The Marin Convention and Visitors Bureau is a 501-c6 organization funded by the Business Improvement District. The operation promotes Marin County (and communities like Corte Madera, Fairfax, Larkspur, Mill Valley, Novato, San Anselmo, San Rafael, Tiburon, and the West Marin Visitors Bureau) through marketing programs, trade missions, and partnerships with industrial interests based in Marin. The intention of Marin Convention and Visitors Bureau is to develop a sustainable visitor base in Marin, attract revenue to the local economy and protect natural resources through responsible promotion.