J'aime Bridal was named the "Best of Weddings" pick by The Knot for 2008 and 2009. It is an excellent place to find the latest bridal styles coming off the runway, ranging in price from $700 to $1,500. Apart from having an excellent assortment of bridal gowns, it also sells dresses for the mother of the bride and flower girl, tuxedos, and accessories that includes veils and formal shoes. The owner's goal is to help brides find affordable yet highly trendy gowns, and the store's wide selection reflects this idea.