Located in the Crown Shops at C Avenue and 10th Street, Coronado SAFE is a non-profit organization dedicated to a "substance abuse free environment" (i.e., "SAFE") for Coronado youth. Founded locally in 1997, the group specializes in prevention and intervention of youth substance abuse and other unhealthy behaviors. One of the primary goals is to empower youth and their families with valuable life skills such as good decision-making and effective communication abilities to curtail problem behaviors before they have a chance to develop. The organization works closely with Coronado schools and law enforcement to serve the community. Curriculum is offered in a safe, nurturing environment and delivered by various methods including one-on-one teaching or creativity-based activities. Parents or guardians can contact the office directly to discuss a personalized plan of action.