The executive business office for Bleu Model Management is located in the Bleu Residential and Office Building. It is owned and operated by Rosie Niku, a forerunner in the fashion and modeling industry. Niku and her team represent men, women and children in the modeling profession. The company works with fashion editors and designers for editorial spots for models in magazine, Internet and commercial advertising mediums. A modeling agency is just like other entertainment agencies, where the agency receive a percentage of the booking fee from the client.