Advanced Food Concepts is a Berkeley-based company that specializes in providing a wide range of nutrition products for athletes and fitness enthusiasts. From energy gels and chews to hydration drinks and capsules, their products are designed to optimize performance and fuel the body during intense workouts. With a focus on science-backed formulas and delicious flavors, Advanced Food Concepts aims to support athletes of all levels in achieving their fitness goals.
Founded in 1993, Advanced Food Concepts started with the creation of the first energy gel in a Berkeley kitchen. Since then, their products have been proven effective and convenient for athletes across various sports, from ultra-trail runners to triathletes and cyclists. Committed to giving back, Advanced Food Concepts also supports initiatives promoting physical movement, environmental stewardship, and food awareness. With a dedication to quality and innovation, Advanced Food Concepts continues to be a trusted choice for athletes seeking optimal nutrition for their performance.
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