Charm Boutique

7 reviews

+1 (251) 948-3500

Website

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1545 Gulf Shores Pkwy

Gulf Shores, AL 36542

+1 (251) 948-3500

https://shopcharmboutique.com

For breezy, bohemian women’s fashion on the Gulf Coast, savvy shoppers know to visit Charm Boutique. Located in Gulf Shores, AL, this shop has been a local destination since 2008; it relocated to its current space in 2014...

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Reviews

3.57 reviews

Rachel O.

3/9/2024

I love Charm, I have been shopping here for years. Jana always has the best clothes, great quality and prices. Jana is such a sweet person and has great employees. it's always a joy to shop at...

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Suzette T.

3/30/2023

Charm boutique is fantastic! For years it has been my go-to place to get a cute outfit for any occasion. Jana and Haley are so fun to shop with - they always help me find something I love!

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Cassandra W.

8/24/2021

my daughter and I walked in the front door and Sales person behind the counter gave us an up and done scan with her eyes and rudely said "hello". I assume it's because we were dressed in tennis...

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Jason M.

7/7/2021

My wife and I came in with the intention to spend a lot of money, however I was truly disheartened by the staff. Upon arriving, a younger girl wearing a pink shirt refused to make eye contact or...

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Lee H.

6/16/2020

I love Charm! I am sure to stop in every time I come to the beach. Jana and Jordan are so fun and friendly, and great at recommending pieces and putting together outfits. I have gotten cute tops,...

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